Hannatu Musawa, Tinubu’s Minister of Arts, Culture, and Creative Economy, said that a plan is in place to create two million jobs for youth in the creative and tourism sectors by 2030.
Speaking during a press conference in Lagos, Musawa said the ministry will also boost Nigeria’s gross domestic product (GDP) with $100 billion by 2030.
The minister noted that the federal government is making plans to launch the D-30 platform, a centralised database that will empower stakeholders with real-time data to uncover lucrative opportunities in the sector.
“We’re on a journey to explore the best ways we can come up with a ministry that will create an enabling environment for the creative industry and to also create jobs for young people, ensure an economic expansion which Tinubu is committed to,” Musawa said.
“In the last couple of months, we’ve worked with the best in the world to look at benchmark countries to see what works for Nigeria, use what they have done in more successful climes and see how we can localise it.
“I am pleased to announce that our ministry is now at the implementation stage. We have laid the necessary foundations and are ready to roll out strategic initiatives that will significantly contribute to the industry’s growth. We have achieved notable milestones in advancing Nigeria’s economic diversification and tourism sector.
“Our vision is to build an integrated, data-driven, and investment-friendly ecosystem that unlocks the vast opportunities within this industry. Bola Ahmed Tinubu mandated me to take all necessary steps to ensure that industry players receive the support they need to grow and thrive.”
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Musawa said the D-30 data platform will help investors understand the ministry’s goal for the creative industry.
“Its key features include infrastructure audit, a tool to guide public-private partnerships and targeted investments. Providing data-driven insights to help industry players and investors make informed decisions,” the minister said.
“One of the biggest challenges for industry stakeholders and investors is the lack of reliable data on where to invest, noting that the D-30 platform will bridge this gap by ensuring clear, data-driven assumptions that incorporate planned investments, forthcoming policy reforms, and key infrastructure developments.
These insights will be transparently shared on the platform to guide investors, highlight the government’s proactive role, and support our destination 2030 goal of creating 2 million jobs in the creative and tourism sectors.
“One of our core mandates is to have a cultural expansion- to make Nigeria the cultural and creative hub, not only of Africa, of the world, like I said, leveraging on the great strides that Nigerian creatives have already done, but also to have an economic expansion.
We are part of the economic team, and what we have done in the ministry is we have committed ourselves to contributing at least $100 billion to expand the GDP by 2030.
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